An exercise in provoking thought on what unanticipated developments can shock our world and financial markets

Today, the world’s most successful companies start not with product, but with brand as their critical growth asset and engine.

In the two decades since we launched Best Global Brands, only 36 companies have remained in our Top 100 Table.

An advanced artificial intelligence technique is quickly becoming accessible to organisations as a tool to speed innovationand solving complex business problems.

In a world turned upside down, leaders are being tested in real-time to keep their business viable while navigating an unimaginable social and economic crisis.

Over the next 100 years we may be experiencing twenty thousand years of technological advancement, changing substantially the way we live.